SoundCloud provides a platform for artists and labels to upload and share their music with a wide audience. While SoundCloud can help expose artists to new listeners, the success of any content on the platform ultimately depends on a variety of factors, including the quality of the music, the artist’s promotion efforts, and the engagement of the audience. SoundCloud also offers various tools and features, such as promotion and monetization options, to help artists and labels grow their presence on the platform.