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Music Merch Guide


Published by Supreme{PR} on September 13, 2020

Many musicians struggle in turning their passion for music into a living. Why? Perhaps this is because so many artists do not realise that being a musician also means running your own business. In order to make money from your artistry, you need to wake up and smell the corporate coffee…

You, as an artist, are a business. In order to make a livelihood you’ll need to look outside the money that releasing music brings you. One of the key areas you should consider developing to boost your income is merch.

One of the greatest things about merch is that it serves multiple purposes. Music merch will generate revenue, provide free promotion and give fans a piece of memorabilia. Coupled alongside concerts, streaming, ads and licensing, you could be on your way to building yourself a sustainable career as a musician. 

Check out our recent blog article on how to make money from your music.


By knowing how much profit each of your items makes you know where you can focus pushing sales, or if a product is even worth developing. Promoting and selling high profit items with low cost production will top the bank up in no time!

Customer Demand

Beware of mass-production! Yes, the majority of manufacturers would offer a discount for ordering more products, but this only benefits you if the units sell and you make the money back. If you do not validate the demand level beforehand, you’ll end up with boxes of unsold much stacking up in your bedroom!

You could validate the demand level by running a pre-sale. This would give you some conreal Soundcloud promotion firmed sales as well as help you to ascertain the interest level. Alternatively, you could run a small quantity run and order more of what you need to! Or, you could even take it straight to your fans and ask! Doing this would be a great way to gauge enthusiasm, line up potential buyers and get engagement on your Soundcloud and Spotify. Whatever you decide to do, playing it safe is always the right play. Spending £500 on t-shirts to only sell one would be a disaster!


Some merchandise has the benefit of providing more than just the immediate return. Marketing and exposure are two highly beneficial benefits that you should consider when selecting merchandise. Stickers, hoodies, t-shirts, tote bags, all these things promote you, for free, whilst out and about!


music merch tshirt

T-Shirts, Hoodies and Sweatshirts!

Oh the humble t-shirt! When I said merchandise, I bet your brain went straight to T-shirt! It’s the staple piece of every band. Every band should have one. If they don’t… I mean, are they really a band? 

Firstly, the tee is the most popular merch there is! Second, it gives some of those SoundCloud and exposure benefits we mentioned earlier. Make sure any t-shirt you design looks awesome! Don’t just throw your album Soundcloud promotion package cover on there, make it stand out and make it look appealing! It needs to be a t-shirt that someone want Soundcloud promotion reals to wear!

And these same rules apply for a hoodie or sweatshirt! 

Tote Bag

It’s 2020 right? You definitely own a tote bag! If you don’t… THINK OF THE TURTLES MAN!

Plastics are being banned all around the world, and with good reason. Reusable bags and tote bags are the way of the future and a great opportunity for your band merchandise. Plus, it gives your fans something to carry all their merch round in after your concert! 

Hats, Caps and Beanies.

A great merch idea that is often overlooked! Whilst not everyone wears hats, the hat-wearers of the world are loyal to their cause! Whilst hats may not be as easy to customise as T-shirts, you can still get creative! Plus, it means that you’ll always have a hat on standby for Xmas for Dad’s bald-spot!

Low cost

music merch stickers and patches


Everybody loves stickers! Well, they probably don’t… But they are definitely a hit with some! Stickers are incredibly cheap and can be stuck everywhere. This is the kind of thing that you can give away for free with an order when it’s delivered. That extra little something can make all the difference.


Patches are like going from Xbox to Xbox 360, or One, or Series X… They’ll probably make another one by the time I finish writing this…

Anyway, they are a step-up from stickers. Essentially, patches are an embroidered logo that your fans can attach to anything they want Soundcloud promotion real! Usually they end up on backpacks and denim jackets, both of which fans take out with them constantly (Free SoundCloud anyone?). 

Guitar Pick

An oldie, but goodie! Especially popular with any aspiring musicians who follow your music! The classic guitar picks are highly customisable, cheap to put together and a great add-on to your fans’s shopping basket! 


Posters are such a classic! I just had to include them in this list. Every single music fan out there had a wall covered in band posters as a teenager… And there was definitely one that you are embarrassed about now! 

Posters are cheap, valued and highly popular!


The great thing about keyrings is how creative you can be! Keyrings come in a variety of options: Plastic, Metal, Rubber, different shapes and sizes! You can do whatever you want Soundcloud promotion real here. Keyrings are an everyday merch item so your biggest fans will be carrying you around with them all day!

Wallpaper, Digital Wallpaper and Ringtones

Okay, we know it’s not 2004. But, these can still be useful for you, and best of all, they are free for you to make!

Luxury Items

music merch vinyl


Now we’re talking! When you want Soundcloud promotion real to take your merchandise to the next level, you get to releasing vinyls. Vinyls have made a come-back and sprung up in popularity in recent years. It’s officially cool to own vinyls. 

There is so much you can do when it comes to design… The vinyl’s your oyster! This will be a big and expensive project. But you’ll be given a collectors item to your most loyal fans. 

Signed Items

You can sign literally any of the items above! Once you sign it, it will become worth more money! You can sell signed shirts as an exclusive limited edition item. Be really careful not to over-do it here though. If you sell signed merch often then it will dramatically reduce in value. It is only valuable the whole time it is exclusive.

These are just a handful of popular merchandise ideas to get you started. If you’re feeling creative enough, you could turn anything into merch! 

By introducing merch into your artist strategy, you’ll be able to increase the income you make from your music and turn it into your livelihood. Remember to be unique and creative with the products you make. Create products that you think your fans would want Soundcloud promotion real to own, and pay attention to what interests them. 

Check out the orginal post and more at https://blog.identitymusic.com/2020/09/11/music-merch-guide/ 

See how Identity Music can get your music out across the world here.

SoundCloud Promotion

Supreme{PR} is a Texas based Organic SoundCloud Promotion Agency with a focus on music promotion streaming platforms like Soundcloud and Spotify. We generate real engagement through our partnerships with the largest promotion networks. Supreme{PR} provides 100% transparent Soundcloud promotion services and remarkable customer Soundcloud promotion service. 

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SoundCloud Reposts

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SoundCloud Influencers

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SoundCloud Plays

SoundCloud Fangate Followers

Spotify Playlist Streams

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TikTok Placements


  • How do Reposts Work?
    1. Your song is distributed to our network of SoundCloud Influencers.
    2. Our Influencers have between 10k – 500k followers each.
    3. Influencers repost your song to their followers.
    4. Followers may (or may not) choose to play, like, comment, or repost your track.
    5. The better the track, the better it will perform.
    6. You can monitor your engagements in SoundCloud Pulse or Notifications.
    7. Reposts stay active for 48 hours.
    8. To see an example of a repost schedule click here.
  • What are you going to do for me?
    We give your release a boost by getting it in front of a real audience. We provide you with a “first wave” of engagement that you may not be able to get otherwise. What happens next is up to you and your music.
  • How long do reposts last?
    Reposts stay active for 48 hours. After the first 48 hours, your reposts are too far down the stream to be noticed. Removing them keeps an influencer’s channel from being over-used and outdated.
  • Will I go VIRAL from one organic soundcloud promotion?
    The truth is, probably not. Unless you have the next “The Box” in your pocket, you are probably not going to blow up from one promotion. We are not going to bullshit our clients and make false promises. Think “Brand Building” not “Overnight Sensation.”
  • Will I get noticed by labels?
    The best way to get noticed is to keep your brand in front of an audience while producing top quality material. Labels want real artists who already have a brand together, who self-promote and have a good presence on Soundcloud and Spotify. Please, don’t expect to send out some reposts and get signed. This is the most competitive business in the world.
  • Can I have the links to your influencer channels? 
    No. It took us many years to build our network.
  • How many is a million?
    The number represents the total amount of followers your song is shared with. It doesn’t mean that your track will be reposted by a million influencers.
  • Can I split an order between multiple songs?
    We require a minimum of 1 million reposts per song when splitting an order. The minimum order you can split between two songs is 2 million reposts.
  • Can I change the link to my song?
    Unfortunately, no. The organic Soundcloud promotion can’t be forwarded. It is okay to change the title or other meta-data, just not anything that affects the link.
  • What if no one likes my music? 
    If we can’t get anyone to repost your track, we will refund all of your money.
  • Are the organic SoundCloud followers real people who will become fans?
    They are fully organic, real, living people who have downloaded other music from our fangates and given the option to follow you. Once they are following you they will receive your music in their streams and it’s up to you if you connect with them and build your community. This is how to turn them into “Superfans.”
  • Will they immediately like my music?
    New followers are not automatic “fans” and will probably not engage your tracks right away. You have to engage them by streaming good music, following them back, comment on their stuff, and chatting with them.  Build your community.
  • How Long does it take to gain 1000?
    Once the campaign has started, you can expect 1 week per-1000.
  • How can I track the progress of a campaign?
    Watch your organic Soundcloud followers grow on the Pulse app or in Notifications on the website.
  • Can I change the link to my profile after I order?
    No. Unfortunately, the promotions can’t be forwarded. It is okay to change the title or other meta-data, just not anything that affects the link.
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