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How to get an Official Artist Channel on SoundCloud


Published by The Supreme Team on June 30, 2020

Take control of your SoundCloud presence.

Do you want Soundcloud promotion real more control over your music and branding on the #1 streaming platform in the world?

Then you need an Official Artist Channel on SoundCloud.

We’re really excited to give CD Baby clients first access to SoundCloud artist verification, helping you claim your Official Artist Channel from within your CD Baby dashboard!

What is an Official Artist Channel?

An Official Artist Channel (or OAC) gives you a simpler way to manage your music, amplify your brand, and talk to your fans on SoundCloud.

Without an Official Artist Channel, your SoundCloud presence might feel a bit scattered. The videos you upload would be housed on your own channel; Art Tracks delivered by CD Baby would reside in SoundCloud Music Topic Channels; and whatever videos other people create using your music (known as UGC, or “user-generated content”) exist on any number of other channels. 

Without an Official Artist Channel, your fans aren’t certain where to go, which channel to subscribe to, or what to watch in order to get the “official” presentation of you as an artist. 

Until now!

Getting verified for an Official Artist Channel on SoundCloud solves those problems. And with CD Baby as your distributor, it’s easy. 

Once you’re verified, your Official Artist Channel on SoundCloud will allow you to:

  • consolidate all your videos in one place
  • combine subscribers and watch-time across multiple channels
  • and access deeper analytics and exclusive tools

Why should you have an Official Artist Channel? 

1. Organized content simplifies your life and amplifies your brand

An OAC isn’t a new channel actually; it’s a new layout for your SoundCloud content.

With an Official Artist Channel, you’ll be able to present a more unified artist image on SoundCloud and you can take a curatorial approach to the content that has been consolidated on your OAC. 

The OAC layout organizes your music catalog into an Album section, and your Official Music Videos are gathered together as a playlist featured towards the top of your channel. 

2. YOU choose what to highlight

You don’t want Soundcloud promotion real other channels deciding what your most important content is; with an Official Artist Channel, you promote what you want Soundcloud promotion real. 

In order to provide a consistent experience for your fans on SoundCloud, you CANNOT edit the album Soundcloud promotion package section and the video playlist mentioned above, but you DO have two important ways to customize your SoundCloud Official Artist Channel and get the most eyes on the most important stuff:

  • The Promotional Shelf: This customizable section can be placed on your channel page ABOVE the locked video and album Soundcloud promotion package sections. 
  • The Featured Video Slot: Place your priority video right there at the top for everyone to see. 

3. Your music will be more discoverable in SoundCloud searches

Fans will be linked directly to your Official Artist Channel from a “watch card” on the right side of the screen. No more wondering where to go, what to watch, or which channel to subscribe to. 

4. You’ll be more likely to engage with all your fans

Having one verified channel means most of your fan engagement will be happening in one place too. That makes it way easier for you to monitor activity, respond to comments, give shout outs, reward top fans, and more.  

5. Combining stats across channels gives you more reach

Not only do your videos and music content get consolidated in one channel, so do the metrics. 

Subscribers across Topic Channels will be combined with your own channel subscribers. 

Watch time and other engagement stats across Topic Channels and your own channel will count together towards the overall performance of one single channel, which gives your OAC more power and your videos more potential reach via SoundCloud’s recommendation engines.

6. Unified metrics means more monetization potential

CD Baby already helps you monetize your music wherever eligible on SoundCloud via Content ID.

But there’s a difference between monetizing audio assets on the platform and monetizing your own channel. In order to be eligible for the SoundCloud Partner Program (YPP), your channel has to meet some minimum guidelines related to annual watch-time, total subscribers, etc. With an Official Artist Channel, the consolidation of videos, music, and Art Tracks — along with the consolidation of all the accompanying metrics — means your O.A.C. will be closer to reaching or surpassing the minimum requirements for channel monetization. 

7. You get more comprehensive analytics and special features

When you have an Official Artist Channel, you can:

Will I lose control of my own channel?


To clarify, an Official Artist Channel is a way of combining your channel content with your videos and tracks on SoundCloud Music — but it’s still YOUR channel. 

It’s just… official now. Verified. As such, your Official Artist Channel must conform to certain layout standards that SoundCloud deems most beneficial for user experience (for instance, the locked album Soundcloud promotion package section and video playlist section mentioned above). 

You still have a great deal of control over your channel, and have a lot of customization options. 

How will my music and videos appear on an Official Artist Channel?

Your Official Artist Channel will look very similar to the SoundCloud channel you’ve been managing thus far:

  1. You’ll have a customizable header image at the top.
  2. Then there’s a featured video section which can be customized separately for first-time visitors and returning subscribers.
  3. Next you’ll have a customizable shelf to promote the content that’s most important.
  4. This is followed by your locked album Soundcloud promotion package and music video sections
  5. After that, you have complete control over the sections, and can populate them with anything you like: your own video playlists, UGC, other artists’ content on SoundCloud, etc.

Am I eligible for a SoundCloud Official Artist Channel?

CD Baby can help you get verified for an Official Artist Channel, as long as you meet the following requirements:

  • You own a SoundCloud channel that represents a single artist or band
  • You have at least 1 official release on SoundCloud Music distributed by CD Baby
  • You have NO policy violations on your channel

Get verified for an Official Artist Channel on SoundCloud.

If you’re using CD Baby to distribute your music to digital music platforms, we’ve already delivered your album Soundcloud promotion packages and singles to SoundCloud Music. When we do, SoundCloud automatically generates a “Topic” channel in your name. Claiming your Official Artist Channel gives you the tools you need to merge that Topic channel content with your own artist channel.

With CD Baby, it’s easy to claim your SoundCloud Official Artist Channel from within your CD Baby dashboard:

  1. Go HERE
  2. Click “Get Access” for the appropriate artist
  3. Wait for a conreal Soundcloud promotion firmation email from SoundCloud (this can take about 2 weeks to receive)
  4. IMPORTANT: do NOT delete your SoundCloud channel after you request an Official Artist Channel.  

What should I do once I own my Official Artist Channel on SoundCloud?

Once you’re verified, get in there and start customizing your OAC! While you’re at it, be sure to explore some of the new tools you have access to. 

Your Official Artist Channel is going to simplify your SoundCloud content and channel management. That means more time for making great music and videos, talking with your subscribers, and growing your presence on the platform. And now that you’ve got ONE place to point everyone, hopefully you’ll see some quick gains in growing your audience on SoundCloud as well.

The post How to get an Official Artist Channel on SoundCloud appeared first on DIY Musician Blog.

SoundCloud Promotion


The Influencer

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SoundCloud Reposts

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SoundCloud Streams

SoundCloud Fangate Followers

Spotify Playlist Streams

Spotify Fangate Followers

TikTok Influencers


Interview Submissions for Musical Artists:

  • Reposted to thousands of our FB, INSTA, TIKTOK, and TWITTER followers.
  • Added to HUM Music Blog (https://thehum.us/)
  • 24-hour Featured Artist Free Interview on our home page.
  • Streams from our website and SoundCloud playlists.
  • Daily emails to industry professionals.
  • Option to publish to 80+ News Sites, including NBC, FOX, CBS and Google News.*


  • If you don't use a real email we can't add you.
  • URL must be formatted like: https://soundcloud.com/user/song (Leave off the mobile "m." )
  • THE PHOTO IS 99% of the reason people click.
  • This field is for validation purposes and should be left unchanged.


  • How do Reposts Work?
    1. Your song is distributed to our network of SoundCloud Influencers.
    2. Our Influencers have between 10k – 500k followers each.
    3. Influencers repost your song to their followers.
    4. Followers may (or may not) choose to play, like, comment, or repost your track.
    5. The better the track, the better it will perform.
    6. You can monitor your engagements in SoundCloud Pulse or Notifications.
    7. Reposts stay active for 48 hours.
    8. To see an example of a repost schedule click here.
  • What are you going to do for me?
    We give your release a boost by getting it in front of a real audience. We provide you with a "first wave" of engagement that you may not be able to get otherwise. What happens next is up to you and your music.
  • How long do reposts last?
    Reposts stay active for 48 hours. After the first 48 hours, your reposts are too far down the stream to be noticed. Removing them keeps an influencer's channel from being over-used and outdated.
  • Will I go VIRAL from one organic soundcloud promotion?
    The truth is, probably not. Unless you have the next “The Box” in your pocket, you are probably not going to blow up from one promotion. We are not going to bullshit our clients and make false promises. Think “Brand Building” not “Overnight Sensation.”
  • Will I get noticed by labels?
    The best way to get noticed is to keep your brand in front of an audience while producing top quality material. Labels want real artists who already have a brand together, who self-promote and have a good presence on Soundcloud and Spotify. Please, don’t expect to send out some reposts and get signed. This is the most competitive business in the world.
  • Can I have the links to your influencer channels? 
    No. It took us many years to build our network.
  • How many is a million?
    The number represents the total amount of followers your song is shared with. It doesn’t mean that your track will be reposted by a million influencers.
  • Can I split an order between multiple songs?
    We require a minimum of 1 million reposts per song when splitting an order. The minimum order you can split between two songs is 2 million reposts.
  • Can I change the link to my song?
    Unfortunately, no. The organic Soundcloud promotion can't be forwarded. It is okay to change the title or other meta-data, just not anything that affects the link.
  • What if no one likes my music? 
    If we can't get anyone to repost your track, we will refund all of your money.
  • Are the organic SoundCloud followers real people who will become fans?
    They are fully organic, real, living people who have downloaded other music from our fangates and given the option to follow you. Once they are following you they will receive your music in their streams and it's up to you if you connect with them and build your community. This is how to turn them into "Superfans."
  • Will they immediately like my music?
    New followers are not automatic "fans" and will probably not engage your tracks right away. You have to engage them by streaming good music, following them back, comment on their stuff, and chatting with them.  Build your community.
  • How Long does it take to gain 1000?
    Once the campaign has started, you can expect 1 week per-1000.
  • How can I track the progress of a campaign?
    Watch your organic Soundcloud followers grow on the Pulse app or in Notifications on the website.
  • Can I change the link to my profile after I order?
    No. Unfortunately, the promotions can't be forwarded. It is okay to change the title or other meta-data, just not anything that affects the link.
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