0 Items

Supreme{PR} Free Organic SoundCloud Promotion, SoundCloud Reposts, SoundCloud Followers, SoundCloud Influencer Promotion, Soundcloud Streams, Free SoundCloud Promotion, Soundcloud Repost Promotion, organic soundcloud followers, organic Soundcloud streams, SoundCloud Influencer Promotion, SoundCloud Views, SoundCloud Plays, best soundcloud promotion

How to advance your music career by taking little bets

47-477446_edm-abstract-scaled

Published by Supreme{PR} on September 29, 2020

By Disc Makers’ Author Randy Chertkow and Jason Feehan

Building your music career shouldn’t require you to put yourself in debt. Use these three strategies to create affordable experiments to launch your act and your career.

“How can I succeed in music when I have little or no resources?” That’s one of the most common questions we get when we teach, lead music business workshops, or do presentations.

Being a musician today means being scrappy and resourceful. In a word, it’s about being entrepreneurial. One of the more inspiring stories we know of a start-up business that went from zero funds to a profitable business comes via a taco stand. The lessons you can draw from Guerrilla Tacos’ story also apply to your music career.

Going from $167 to success with “little bets”

Wes Avila started his business from practically nothing and built it into a success. Avila wasn’t making enough money working as a sous chef, so he came up with an idea on how he could earn more. But, rather than go all-in on the untested idea, he decided to make a little bet. He figured that if he could buy a small food cart, he could create and sell his unique tacos directly to customers on the street. He took his last $167 and bought a taco cart and the necessary ingredients and set out to test his idea. He called his business Guerrilla Tacos because he couldn’t afford the city permits. This required him to set up his cart in alleys and out-of-the-way places to avoid the authorities.

Although he got caught a few times, customers (and even the police who had to fine him) loved his tacos. Eventually, he made enough to purchase the necessary permits. By the time he purchased a full-sized food truck, he already had a solid, fanatical customer base, had honed his recipes, and knew his business model worked. He eventually got noticed by prize-winning food critics for his innovative recipes and it wasn’t long before he opened a brick-and-mortar restaurant. Since then, he has continued to expand with a coffee shop and, most recently, a restaurant in Japan.

Avila’s strategy of making “little bets” is one you can emulate with your music career by making small, affordable bets on yourself at each stage of your development. Each small test should grow your fan base, prove out which ideas work, and eventually give you the funding to grow.

There are at least three strategies we can draw from Avila’s story. Much of what he did comes from some of our favorite non-music business books, Little Bets by David Sims and Decisive by Chip and Dan Heath. If you choose your bets wisely, you can find out which ones are working for you and grow your music career based on actual successes.

1. Take little bets on your music career

In Little Bets, Sims suggests that ideas are great but they’re only valuable if you can test to see if they actually work in the real world. That’s exactly what Avila did when he bought his small food cart and took to the streets. He discovered pretty quickly which taco recipes worked and which didn’t based on what people ordered, and he adjusted his menu as he learned what they liked.

Use the same method by creating as many inexpensive real-world tests as you can to try out your ideas before you invest significant resources into them. There are dozens of low-cost — and even free — ways to get your music distributed, create and sell merch, generate SoundCloud royalties, and get publicity without paying a single dollar. Many Soundcloud promotion services take a cut from the sale after the customer buys, so you can be profitable from the first dollar you make because it costs nothing up front. (These techniques are outlined in detail in our book, Making Money With Music, and they’re perfect for testing out your ideas.)

Most music businesses fail, not because the music is “bad” or the musician is flawed, but because the musician spends too much time or money without first testing out their ideas, music, merch, and more to see if they get traction. The time to place a bigger bet is after you find out what is actually working, and that’s easy to do with modest investments in merch and free or cheap music distribution.

Also, sometimes the world gives you suggestions of what to do next. For example, we never thought about licensing our own music until Disney came to us asking whether it could license one of our songs for a TV show. That led to us doing a lot of research before finalizing an agreement. That experience led us to proactively license other music in our catalog. Do what you can to make the most of every opportunity that presents itself.

2. Conduct small experiments (aka “ooching”)

The book Decisive introduces a concept called “ooching,” which means conducting small experiments. These experiments should not only be cheap or free, they must have feedback and metrics so you can evaluate the results of the experiment quickly and easily.

Avila used ooching as he honed his taco recipes. He’d attempt a new creation and see if it sold. We musicians can do this as well — not only with our music, but our website, merch, patronage rewards, and more.

For example, before our band, Beatnik Turtle, decided to take on our year-long “Song Of The Day” challenge years ago, we tested out, as a group, whether we could write and record six songs in one day. When we realized we could (and how much fun it was), that’s when we started seriously considering writing enough music to release a song every day for one year.

3. Use tripwires and time limits

Experiments can waste time and resources if you don’t know when to end them. Decisive lays out two techniques to help you avoid this: set a “tripwire” and/or set a time limit. A “tripwire” is an objective, easy-to-recognize trigger you can set — in advance — that will indicate if something isn’t working so you can stop and back out before you’ve sunk too much money and time into your experiment. Alternatively, you can set a time limit. If you cross a time deadline without seeing the result you were looking for, then it’s time to stop what you’re doing, reassess, and try something else.

Our band tried the tripwire method when we first started playing out live to see if our original songs worked and whether the covers we chose got the reaction we had hoped. We didn’t leap directly into booking shows at local venues. Instead, we signed up for open mics and open band nights. These required us to play just three songs and were perfect for testing different mini-sets to see which covers got the best response and which of our originals caught people’s attention. Only when we tested out all our mini-sets did we have enough information and felt confident to proceed to book our first big gig.

— — —

When you try out new ideas, remember to keep an open mind throughout the process. Look for results rather than successes and failures. Each experiment can teach you something, and what looks like a failure can give you a new idea or new way to do things. You know, the first hard pretzel was created because an inattentive apprentice baker overcooked the dough. Although he was nervous about the result, everyone found it delicious. Imagine if he had thrown it out instead of letting people taste it!

How to   Make More Money With Music, the Complete Guide

Related Posts
How to make money off your Soundcloud and Spotify channels (no matter how many followers you have)
How to promote on Soundcloud and Spotify when you have zero followers
5 ways to grow your email list
How to generate music SoundCloud, promotion, and publicity opportunities
Choosing the right rewards for patronage and crowdfunding campaigns

This Disc Makers post How to advance your music career by taking little bets appeared first and was stolen from OUR Blog Disc Makers Blog.

SoundCloud Promotion

Supreme{PR} is a Texas based Organic SoundCloud Promotion Agency with a focus on music promotion streaming platforms like Soundcloud and Spotify. We generate real engagement through our partnerships with the largest promotion networks. Supreme{PR} provides 100% transparent Soundcloud promotion services and remarkable customer Soundcloud promotion service. Disclaimer: We offer organic exposure, not miracles. Make sure your songs are professionally produced and mastered.

All categories Additional Soundcloud Streams Bundles Custom SoundCloud Promotion Packages default Featured SoundCloud Promotions Full SoundCloud Promotion Campaigns Gain SoundCloud Followers Gain Spotify Streams Influencer Distribution misc Organic SoundCloud Streams and Reposts private S{PR} GEAR SoundCloud Accounts SoundCloud Follower Subscription SoundCloud Plays SoundCloud Production Soundcloud promotion campaign Soundcloud Products SoundCloud Promotion Bundles SoundCloud Promotion Subscriptions Soundcloud Reposts SoundCloud Streams spotify bundles Spotify Followers Spotify Playlist Placement Service subscriptions variable bundles variable followers Variable Products

NameBuy

kydsway

kyd sway

This is the kind of feature we love to get. Kid sway is whole: the name, the look, the production, the voice, the perfect feat. artist pairing, and the amazing track. He starts low and slow and builds into an amazing duet with two perfectly matched voices. We can't wait to...
Untitled_1305

Charles Wolfe

Charles Wolfe is an Independent Alternative Pop artist from the South West of the UK. His writing and voice are perfect timeless pop. The production is top shelf. "I am self taught in all that I do and started my journey when my dad showed me how to play a few chords when...
Untitled_1276

DJ-SLT-UK

Sometimes you know exactly who the grandparents are when you see the baby. In this case, Funkadelic and Kraftwerk are guilty as hell. They must have hooked up in the greenroom of their 1978 Eastern European tour and produced what grew to be DJ-SLT-UK. ~ Supreme Team...
Featured Artist: DJ Crankz

DJ Crankz

DJ Crank's "DonkHouse" is Atari on crack cut with insanity. It's kinetic energy would be right at home with bright red hair in Run Lola Run. Very solid production. It clocks in at 2:27 and leaves you exhausted like a 100 meter dash. ~Supreme::: If you could reach any goal...
Featured Artist: Christine King

Christine King

C.K. criminally undersells herself. Her listed influences are not exactly the avant-garde heroes of yesterday, but the music screams "real." It is edgy, LA indie, with heart and creativity. The ghosts of PJ Harvey, Mates of State, and the Runaways are waking up. Who are...
Untitled_1214

Iam Code 6

SUPREME: Hey Code, what's up? CODE 6: You reposted other tracks of mine and I got some good organic plays from it. SUPREME: Yeah that's cause your shit is so chill and we love it. Glad to see you have a new track out. If you could reach any goal in 2021, what would it be?...
The Supreme Team has helped 5179 artists get noticed

Featured Artists for 26th January 2021

Lil Baywo

Lil Baywo

Interview: Lil Baywo "Hey my name is lil baywo I’m from NYC I’m a new upcoming artist that have goals and dreams to fulfill...." Where are you from and what is the music...

read more
joeyclout

joeyclout

Interview: joeyclout "dead dying & crying, jus chasin my dream" Where are you from and what is the music scene like? bumblefuck pa. everyone has horrible taste. everyone...

read more
Ghost if Night

Ghost if Night

Interview: Ghost if Night "I am a music junky I've been producing audio editing recording vocalist been in the music industry for 14 years" Where are you from and what...

read more
Veauxgue

Veauxgue

Interview: Veauxgue "I am Veauxgue, a singer, songwriter, and sometimes producer. Rapper when I like to showcase my musical abilities to the fullest. In my spare time, I...

read more
Creuse

Creuse

Interview: Creuse "Hey, my name is Creuse. I can define my music as a blend of groove with mysteriousness. Im trying to deliver a clean, crisp sound with catchy basslines....

read more
T.Real

T.Real

Interview: T.Real "I’m different from others because I rap from my soul and I rap about what I been threw" Where are you from and what is the music scene like? I’m from...

read more
LMR Brandon

LMR Brandon

Interview: LMR Brandon "I am LMR Brandon I love rapping. I also play guitar and piano and I box on the side." Where are you from and what is the music scene like? I am from...

read more
SELFLESS

SELFLESS

Interview: SELFLESS "22 year old independent artist that thrives off musical creativity and production. I make all my own beats as well as being able to fluidly produce...

read more
inKedSavage

inKedSavage

Interview: inKedSavage "I am quick at picking up certain instruments in the instrumental. I freestyle and write my own lyrics. I put my heart n soul into my music. 100%...

read more
Shredd

Shredd

Interview: Shredd "Nate Borchert" Where are you from and what is the music scene like? Dell rapids What is your greatest source of inspiration? Hopsin How have your life...

read more
TayJaNee

TayJaNee

Interview: TayJaNee "I am TayJaNee'. I am a 19 year old entrepreneur. I've been working with other upcoming artists to create music on my platform for almost a...

read more
DHK Perk

DHK Perk

Interview: DHK Perk "I am An Underground Artist from California i make scramo trap and r&b music My passion in music is too make people hyped up or just chill in smoke...

read more
Tricky2The T Music

Tricky2The T Music

Interview: Tricky2The T Music "UK Rapper" Where are you from and what is the music scene like? UK and mad What is your greatest source of inspiration? D block Europe How...

read more
6vccess Alex bedi

6vccess Alex bedi

Interview: 6vccess Alex bedi "I am 6vccess Work hard to improve my pen game I make music that others can relate And stay real doing that" Where are you from and what is the...

read more
Karabo RSA

Karabo RSA

Interview: Karabo RSA "Im Just A Young Kid Trying To Live His Dream At An Early Age Even Dropped Out Of School So I Can Chase My Dream And Not Let It Chase Me. I Really...

read more
Dudley Mincey

Dudley Mincey

Interview: Dudley Mincey "I'm a artist that came for cincinnati, I'm now located in florence Ky been doing music since 2013 I'm really bright and also...

read more
lileros

lileros

Interview: lileros "I’m a solo rapper trying to make it big" Where are you from and what is the music scene like? Lots of rap I’m from chicago What is your greatest source...

read more
Syveria

Syveria

Interview: Syveria "I am syveria, I’m a young artist from Tijuana, Mexico, I’ve been making music for 5 years, I delve into Plugg, and experimental rap, i produce, record,...

read more
Priya R

Priya R

Interview: Priya R "I’m a person who is quite an antique and different from others" Where are you from and what is the music scene like? I’m from India . What is your...

read more
HittaFrm063

HittaFrm063

Interview: HittaFrm063 "Kai, A Young Black Male Trying To Make It To The Charts & Go Global" Where are you from and what is the music scene like? Chicago, Mostly Drill...

read more
DJ-SLT-UK

DJ-SLT-UK

Interview: DJ-SLT-UK "Sometimes you know exactly who the grandparents are when you see the baby. In this case, Funkadelic and Kraftwerk are guilty as hell. They must have...

read more
Shopping Cart
There are no products in the cart!
Continue Shopping
0
X
%d bloggers like this: