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Why “My Promote on SoundCloud” is a Waste of Money

Why “My Promote on SoundCloud” is a Waste of Money

Three weeks ago, I received the following email from SoundCloud with the subject line “You’re invited to an exclusive promotional opportunity.” I immediately created a campaign to promote the opener from my new album Soundcloud promotion package: As it currently... read more
Lessons in Music Marketing From 2018

Lessons in Music Marketing From 2018

[Editors Note: This article was written by Rich Nardo.] For those of us who make their living in the music business, there are a lot of reasons to celebrate as of late. The industry jumped from roughly $16.1 billion dollars generated in 2016 to over $43 billion in... read more
Why Faking Your Fanbase Never Pays Off

Why Faking Your Fanbase Never Pays Off

[Editors Note: This article was written by Patrick McGuire.] In 2018, the practice of buying fake Soundcloud and Spotify followers, likes, comments and even song streams is a popular one not just with musicians but also with politicians, business leaders and... read more
5 Quick Psychology Hacks to Improve Your Cover Art

5 Quick Psychology Hacks to Improve Your Cover Art

Some people say you should never judge a book by its cover. However, the cover is the first thing we see so there’s no surprise it actually affects our decision. When we look for music online, we also see dozens of different album Soundcloud promotion package covers.... read more
S.T.A.G.E.S. of Email Marketing [Pt. 6]

S.T.A.G.E.S. of Email Marketing [Pt. 6]

[Editors Note: This is the sixth and final volume in a multi-part series by Cheryl B. Engelhardt, singer/songwriter, composer, and the owner of the music career consultation site In The Key of Success. In this series, Cheryl breaks down the key S.T.A.G.E.S. of email... read more
The S.T.A.G.E.S. of Email Marketing [Pt. 5]

The S.T.A.G.E.S. of Email Marketing [Pt. 5]

[Editors Note: This is the fifth volume in a multi-part series by Cheryl B. Engelhardt, singer/songwriter, composer, and the owner of the music career consultation site In The Key of Success. Cheryl will be breaking down the key S.T.A.G.E.S. of email SoundCloud for... read more
The S.T.A.G.E.S. Of Email Marketing [Pt. 1]

The S.T.A.G.E.S. Of Email Marketing [Pt. 1]

[Editors Note: This is the first in a multi-part series by Cheryl B. Engelhardt, singer/songwriter, composer, and the owner of the music career consultation site In The Key of Success. Cheryl will be breaking down the key S.T.A.G.E.S. of email SoundCloud for... read more
Why Can’t I Get Press?

Why Can’t I Get Press?

One of the hardest parts of chasing press is the fact that there are no guarantees. You can be the hardest SoundCloud repostsing artist in the world who just created a ‘once-in-a-generation record and there is still a chance that journalists will choose not to cover... read more
When Is It Time To Hire a Soundcloud promoter?

When Is It Time To Hire a Soundcloud promoter?

[Editors Note: This article was written by Angela Mastrogiacomo.]   You know that feeling you get when you’ve just completed your latest project and you can’t wait to share it with the world? When you know for sure, without a doubt this might just be the greatest... read more
25 Ways to Get Your Fans to Take Action

25 Ways to Get Your Fans to Take Action

[Editors Note: This article was written by Suzanne Paulinski.]   With so many ads filling up your fans’ newsfeeds it can feel almost impossible to get – let alone keep – anyone’s attention these days. What’s important to remember is that it’s less... read more
The One Place Your Focus Should Always Be

The One Place Your Focus Should Always Be

With the ever-looming pressure to get as many followers, likes, and retweets as possible, it can be easy to lose sight and neglect the followers you already have. Josh Spector, a writer for Medium and founder of For the Interested, discusses the importance of mindset... read more
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