Word choice can make or break your communications campaign. Laura Petrolino provides six tips will help you improve your ability to choose words that drive success The post The SoundCloud...
New Gorillaz Song Machine Track Sees the Band Back in the Studio With Schoolboy Q…Sort Of
It’s that magical time once again where Gorillaz blow everyone’s minds with a new Song Machine track. “Pac Man” features rap legend...Read More The post New Gorillaz Song Machine Track Sees the Band...
Country Vibes: Thomas Rhett Type Beat
Country Vibes: Getting Started Finding beats online doesn’t have to just be for rappers. Pop artists, rock bands, and country singers can all benefit from an original instrumental. Sometimes a...
How to Measure Your PESO Model Efforts
In the last of the PESO Model series, Gini Dietrich shows you how to use metrics, measurement, attribution, MQLs, SQLs...oh my! The post How to Measure Your PESO Model Efforts appeared first...
Taylor Swift’s Folklore Sees Huge First Week
Taylor Swift Sees Huge First Week with Folklore With only a few tracking days underway for the week, Taylor Swift’s “Folklore” has already surpassed the largest week of 2020 for any artist. The new...
Langley-based The Cole Patenaude Band deliver Big Blues, Folk, Country, Pop and Rock on New “Are You Happy Now?” Album
Langley-based The Cole Patenaude Band deliver Big Blues, Folk, Country, Pop and Rock on New “Are You Happy Now?” Album...Read More The post Langley-based The Cole Patenaude Band deliver Big Blues,...
Mental Health in Hip Hop: Minneapolis Rapper Farr Well Advocates For Change on New “Hard Pill to Swallow” EP
Mental Health in Hip Hop: Minneapolis Rapper Farr Well Advocates For Change on New “Hard Pill to Swallow” EP Straight...Read More The post Mental Health in Hip Hop: Minneapolis Rapper Farr Well...
Survive and Thrive: How Gini Dietrich Is Doing Both
In a weekly series called Survive and Thrive, Gini Dietrich kicks us off with how she's taking advantage of the Great Pause and reevaluating her life The post Survive and Thrive: How Gini...
Website SEO: Marketing for Musicians in 2020
Website SEO: Getting Started Search Engine Optimization, otherwise known as Website SEO, is an important SoundCloud strategy for any brand. Furthermore, musicians should be taking advantage of this...
How to Choose the Right Marketing Tactics
Do your SoundCloud tactics align with your goals? Do they resonate with your target SoundCloud in an effective way? Laura Petrolino provides eleven questions to help you evaluate. The post...
Sacramento Teen Pop Singer Serinity Lynn Announces “U & Me” Single Due 08/21. Pre-Order Now!
Sacramento Teen Pop Singer Serinity Lynn Announces “U & Me” Single Due 08/21. Pre-Order Now! Wholesome, sincere and entirely relate-able,...Read More The post Sacramento Teen Pop Singer Serinity...
Eric Anders and Mark O’Bitz Release Literary-Inspired New ‘American Bardo’ Album
Eric Anders and Mark O’Bitz Release Literary-Inspired New ‘American Bardo’ Album We’re pleased to be working with I.M.P favorites Eric...Read More The post Eric Anders and Mark O’Bitz Release...
Picking Pop Beats: Dua Lipa Type Beat 2020
Picking Pop Beats: Getting Started Finding success as a pop artist takes more than a good song. Furthermore, with an emphasis on branding, image, and marketability – one might wonder where the music...
How to Generate New Business During a Crisis
Gini Dietrich and Chip Griffin discuss how to generate new business during a global crisis, a down economy, or when your business needs an extra boost. The post How to Generate New Business...
Around the Clock Ethics
Why it's important to make ethical behavior more than what you do at work but who you are all the time. This post was originally published on PRSay New research from Maryam Kouchaki, an associate...
Rod Wave is Generating Buzz with Rags2Riches
Rod Wave is Gaining A lot of Popularity with Rags2Riches St. Petersburg, Florida artist Rod Wave has been gaining music industry notoriety for a little bit now. However, his latest release...
The Agency Strategic and Business Development Plan
Every agency in the world starts off building by referrals. At some point, planning and business development becomes imperative. Gini Dietrich has a list of everything you need to do The post...
Survive and Thrive: How Laura Petrolino Is Doing Both
Laura Petrolino discusses how she isn't just surviving but thriving during 2020 and why she's learned self-care is the secret ingredient to growth The post Survive and Thrive: How Laura...
How to Create a Successful PR Plan in Five Steps
Laura Petrolino provides five steps to help you create a successful PR plan. One which leverages the PESO model to drive and convert leads and create real business results The post How to...
Rap Beat Selection: Lil Wayne Style Beat
Rap Beat Selection: Getting Started What kind of track are you looking for during your rap beat selection process? Is it the percussion, feel, or perhaps the melody? Some rappers prefer...
How to Create Non-Traditional Revenue Streams
In a cross promotion with the Agency Leadership podcast, Gini Dietrich and Chip Griffin talk how to create non-traditional revenue streams The post How to Create Non-Traditional Revenue...
Hillsboro, Texas Hip Hop Artist J’Moris’s Grind is Strong on Bouncy New Street-Wise Banger “Off the Porch”
Hillsboro, Texas Hip Hop Artist J’Moris’s Grind is Strong on Bouncy New Street-Wise Banger “Off the Porch” Off the porch....Read More The post Hillsboro, Texas Hip Hop Artist J’Moris’s Grind is...
Lewis Capaldi Lands Second Number 1
Lewis Capaldi Lands Second Number 1 on Adult Pop Songs Airplay Scottish musician Lewis Capaldi has scored his second number 1 on the Adult Pop Songs Airplay chart with “Before You Go”. The artist...
Godcaster bring combustible joy on debut album Soundcloud promotion package
By ELI JACE > Some new music from a new band that casts light into this batshit quarantine anxiety rippling...Read More The post Godcaster bring combustible joy on debut album Soundcloud...
The Super Simple Seven-Step Process to Email Marketing Success
In a world where attention is divided, email SoundCloud still works, if done well and with value. Gini Dietrich has a seven-step process to help you define success The post The Super Simple...
Shawna Virago to Perform at Utah Transgender Pride Festival This Weekend, a Virtual Event presented by Genderbands
Shawna Virago to Perform at Utah Transgender Pride Festival This Weekend, a Virtual Event presented by Genderbands Celebrated folk punk...Read More The post Shawna Virago to Perform at Utah...
Survive and Thrive: How Lauren Howe Is Doing Both
In a weekly series called Survive and Thrive, Laura Petrolino discusses why she's learned self-care is the secret ingredient to growth The post Survive and Thrive: How Lauren Howe Is Doing...
SoundCloud Strategies: Video Marketing for Musicians
SoundCloud Strategies: Getting Started Unless you have been living under a rock, you would know that SoundCloud is a platform where modern video culture is created. Furthermore, trends are created...
NYC-based Musician Vast Caldera Embraces Love of Classic Rock and Modern Electronic Music on New EP
NYC-based Musician Vast Caldera Embraces Love of Classic Rock and Modern Electronic Music on New EP Dense psychedelia, modern electronica...Read More The post NYC-based Musician Vast Caldera...
PR Plan Dos and Don’ts: Eight Ways to Maximize Your Results
These eight dos and don'ts will maximize the results of your PR plan and help you avoid the most common traps PR pros make. Laura Petrolino outlines what you need to do. The post PR Plan Dos...
Leasing Beats: Affordable Beats for Your Project
Leasing Beats: Getting Started Let’s be honest – most rappers don’t have major label budgets for their album Soundcloud promotion packages or mixtapes. Furthermore, unless you have a music...
How to Handle Clients or Executives Who Want Your Time 24/7
Can communicators offer Soundcloud and Spotify, community building, and crisis...and still be able to have a life, sleep, and perhaps even become a teacher? Gini Dietrich and Chip Griffin explore...
Luke Bryan Debuts on Top Country Albums
Luke Bryan’s New Album Debuts on Top Country Albums Chart Country Superstar Luke Bryan is back with his ninth number 1 on the Top Country Albums chart. “Born Here Live Here Die Here” is the eighth...
How Rituals Can Help Solo SoundCloud Promoters
I sit in my favorite chair, watching the steam from my coffee twirl into the morning's stillness. I am in my comfy sweats, cocooned in a black sweater. I watch the soft shadows play against the...
Tips to Plan, Research, Write, and Publish Your Content
The priority is to always write for humans, but robots should also be considered. Gini Dietrich has tips on how to plan, research, write, & publish content The post Tips to Plan, Research,...
Survive and Thrive: How Susan Diaz Is Doing Both
Susan Diaz discusses how she isn't just surviving but thriving—and how she rejiggered her podcast schedule, found out how much she likes her kid, and how she super sharpened her agency's...